Ten blue links, and results that appeared as you typed
Google in 2010 was a white page with a colourful logo, one box and ten blue links. The year began with Google refusing to keep censoring results in...
searchgooglegoogle instant

Section 4
Ten blue links, green URLs, and results as you type. Reconstructed from the exhibit's records, never faked from history.
18 reconstructed results for fan art in the 2010 exhibit.
theinternetfrom2010.com/2010/entry/deviantart
DeviantArt was ten years old in 2010 and the home of fan art, digital painting, photography and Photoshop brushes, with well over ten million members. Its green pages,...
WebsiteSupportedReconstructed result
theinternetfrom2010.com/2010/entry/cracked
Cracked.com, the former humour magazine, was at its peak in 2010 with numbered list articles about history, science and pop culture that were funnier and better...
WebsiteSupportedReconstructed result
theinternetfrom2010.com/2010/entry/livejournal
LiveJournal was the blogging community that fandoms, writers and teenagers had used since 1999. Owned by Russian company SUP since 2007, it was in slow decline in the...
WebsiteSupportedReconstructed result
theinternetfrom2010.com/2010/entry/wikipedia
Wikipedia was nine years old in 2010 and by far the largest reference work ever assembled, with the English edition approaching 3.5 million articles. In May the site...
WebsiteSupportedReconstructed result
theinternetfrom2010.com/2010/entry/bandcamp
Bandcamp gave independent artists a simple page to stream and sell their music, including "name your price" downloads in any format from MP3 to FLAC. By 2010 it was...
WebsiteSupportedReconstructed result
theinternetfrom2010.com/2010/entry/collegehumor
CollegeHumor produced original comedy videos, such as Jake and Amir and Hardly Working, and hosted user-submitted pictures and articles. In 2010 it was one of the few...
WebsiteSupportedReconstructed result
theinternetfrom2010.com/2010/entry/habbo
Habbo Hotel, the Finnish virtual hotel of isometric pixel rooms, was where teenagers hung out and traded "furni" in 2010. Its Shockwave client, guest rooms and games...
WebsiteSupportedReconstructed result
theinternetfrom2010.com/2010/entry/tumblr
Tumblr grew explosively in 2010. Its dashboard, a dark blue page of posts from the blogs you followed, made reblogging and animated GIFs the currency of a new creative...
WebsiteSupportedReconstructed result
theinternetfrom2010.com/2010/entry/yahoo
Yahoo! was still one of the most-visited sites on Earth in 2010, thanks to Yahoo Mail, the news-heavy portal homepage, Yahoo Answers, Flickr and Yahoo Finance. Under CEO...
WebsiteSupportedReconstructed result
theinternetfrom2010.com/2010/entry/blogger
Blogger, Google-owned since 2003, hosted millions of free blogspot.com blogs in 2010, from personal diaries to recipe blogs to the MP3 blogs of the music-download era. A...
WebsiteSupportedReconstructed result
theinternetfrom2010.com/2010/entry/club-penguin
Club Penguin was the safe, moderated virtual world where children waddled around as penguins, played mini-games and decorated igloos. Disney had bought it in 2007, and...
WebsiteSupportedReconstructed result
theinternetfrom2010.com/2010/entry/itunes-store
The iTunes Store was the centre of legal digital music in 2010: it passed ten billion songs sold in February, iTunes 10 arrived in September with the ill-fated Ping...
WebsiteVerifiedReconstructed result
theinternetfrom2010.com/2010/entry/vimeo
Vimeo was the arty alternative to YouTube in 2010: cleaner pages, HD playback, no ads in the player, and a community of designers, animators and indie filmmakers. Its...
WebsiteSupportedReconstructed result
theinternetfrom2010.com/2010/entry/pandora
Pandora's Music Genome Project turned any song or artist into a personalised radio station with thumbs-up and thumbs-down buttons. Free listening was capped at 40 hours...
WebsiteSupportedReconstructed result
theinternetfrom2010.com/2010/entry/last-fm
Last.fm recorded ("scrobbled") every track you played in iTunes, Winamp or your iPod and turned it into charts, recommendations and neighbours with similar taste. In...
WebsiteSupportedReconstructed result
theinternetfrom2010.com/2010/entry/hype-machine
Hype Machine tracked hundreds of MP3 blogs and let you stream whatever they had just posted, with a Popular chart that could break a band. In 2010 it was the front page...
WebsiteSupportedReconstructed result
theinternetfrom2010.com/2010/entry/rdio
Rdio, from Skype founders Janus Friis and Niklas Zennström, launched in the US and Canada in August 2010 as a subscription streaming service with a social feed of what...
WebsiteSupportedReconstructed result
theinternetfrom2010.com/2010/entry/igoogle
iGoogle let you build a homepage of widgets: Gmail, weather, news, a to-do list and thousands of gadgets, with themes that changed with the time of day. In 2010 it was...
WebsiteSupportedReconstructed result
Ten blue links, and results that appeared as you typed
Google in 2010 was a white page with a colourful logo, one box and ten blue links. The year began with Google refusing to keep censoring results in...
searchgooglegoogle instant
The former Ask Jeeves gives up on search
Ask.com, once Ask Jeeves with its butler mascot, still had a few percent of US searches in 2010, largely through toolbars bundled with downloads. In...
searchask.comask jeeves
China's search engine, after Google walked away
Baidu was already the dominant search engine in China when Google stopped censoring google.cn in March 2010 and redirected users to Hong Kong....
searchbaiduchina
Microsoft's one-year-old "decision engine"
Bing had launched in June 2009 with a photographic homepage and a marketing budget that called it a "decision engine" rather than a search engine. In...
searchbingmicrosoft
A computational knowledge engine
Launched in May 2009, Wolfram|Alpha answered questions by computing rather than searching: type a maths problem, a date, or two cities and it...
searchwolfram alphamaths
The portal: mail, news, Answers and Flickr
Yahoo! was still one of the most-visited sites on Earth in 2010, thanks to Yahoo Mail, the news-heavy portal homepage, Yahoo Answers, Flickr and...
portalyahooemail
Historical search result pages cannot be reproduced faithfully: they depended on the day, the location, the logged-in account and an index that no longer exists. Instead of pretending, this page searches the exhibit's own records and presents them in the visual language of a 2010 results page. Each result links to an entry with its sources and confidence label.