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Reaction GIFs, GIF sets and Tumblr's looping economy
Animated GIFs, a 1990s relic, came roaring back in 2010 thanks to Tumblr's reblog culture: reaction GIFs from TV shows, GIF sets of scenes, and glitter graphics ironically revived. With no native...
Blogger, WordPress, Tumblr, RSS and the Technorati top 100
In 2010 blogs were still the intellectual centre of the web: personal blogs on Blogger and WordPress, mommy blogs, MP3 blogs, political blogs, and professional blog networks like Gawker and Weblogs...
Philosoraptor, Socially Awkward Penguin, Courage Wolf and friends
Advice Animals were image macros with an animal's head on a colour-wheel background and a two-line joke in Impact font. Advice Dog started it in 2006; by 2010 Philosoraptor, Socially Awkward Penguin,...
The face for enjoying something you should not
Me Gusta, a bulging-eyed face drawn by Matt Oswald in March 2010, was the rage comic reaction for guilty pleasure. It spread through Reddit and Tumblr through the year and, with Trollface and Forever...
"Y U NO" + any complaint, in broken English
Y U NO Guy, a rage face taken from a manga panel, became a 2010 image macro for exasperated questions: "Facebook, Y U NO let me dislike?" It was one of the first rage faces to jump from comics into...
From Hyperbole and a Half to every to-do list
In June 2010, Allie Brosh's blog Hyperbole and a Half published "This is Why I'll Never be an Adult", with a crudely drawn figure shouting "CLEAN ALL THE THINGS!" The panel became the template for "X...
Sunglasses drop, argument over
The "Deal With It" GIF, a pair of pixel sunglasses sliding onto a face, originated on the Something Awful forums in 2010 and became the standard way to end an argument on Reddit and Tumblr. It was...
A strutting cartoon and a shrug at criticism
"Haters gonna hate", paired with an image of someone strutting obliviously (often a cartoon character or a walking pigeon), spread across Tumblr and Reddit in 2010 as the universal response to...
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