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Websites, products, technology, people, media, games, memes, slang and timeline events, all with sources.
Pixel rooms and furni
Habbo Hotel, the Finnish virtual hotel of isometric pixel rooms, was where teenagers hung out and traded "furni" in 2010. Its Shockwave client, guest rooms and games were a cultural touchstone across...
An original one-button runner in the style of 2010 Flash games
Pixel Dash is this exhibit's own, original browser game, written for the time machine to show what playing a Flash game felt like in 2010: a fake preloader, a sponsor splash, a one-button runner and...
The largest online art community
DeviantArt was ten years old in 2010 and the home of fan art, digital painting, photography and Photoshop brushes, with well over ten million members. Its green pages, "deviation" uploads and llama...
6 Reasons the Listicle Ruled 2010
Cracked.com, the former humour magazine, was at its peak in 2010 with numbered list articles about history, science and pop culture that were funnier and better researched than they had any right to...
Square photos, filters, iPhone only
Instagram launched on 6 October 2010 as an iPhone-only app for square photos with retro filters and reached a million users by December. Its filters, such as X-Pro II, Lomo-fi and Earlybird, made...
Sunglasses drop, argument over
The "Deal With It" GIF, a pair of pixel sunglasses sliding onto a face, originated on the Something Awful forums in 2010 and became the standard way to end an argument on Reddit and Tumblr. It was...
Check in, become the mayor
Foursquare made 2010 the year of the check-in. Users broadcast their location to friends, collected badges, and fought to become the "mayor" of their coffee shop. The app's success pushed Facebook to...
Three and a half million articles and a new default skin
Wikipedia was nine years old in 2010 and by far the largest reference work ever assembled, with the English edition approaching 3.5 million articles. In May the site switched its default look from...
Playfish's cute pets, bought by EA
Pet Society, from Playfish, let you dress up a pet, decorate its house and visit friends' pets, and was one of the largest Facebook games of 2010. Electronic Arts had bought Playfish for about $300...
Name your price
Bandcamp gave independent artists a simple page to stream and sell their music, including "name your price" downloads in any format from MP3 to FLAC. By 2010 it was quietly becoming the fairest...
Sketch comedy before YouTube channels
CollegeHumor produced original comedy videos, such as Jake and Amir and Hardly Working, and hosted user-submitted pictures and articles. In 2010 it was one of the few sites making professional web...
Ripping CDs, LimeWire folders, mislabelled tracks and the 4 GB iPod
In 2010 music was files: ripped from CDs, downloaded from LimeWire or torrents, bought from iTunes, traded on USB sticks, and organised (badly) in iTunes or Winamp. A library of 5,000 tracks with...
The designer who named responsive web design
Ethan Marcotte, a web designer and A List Apart contributor, coined "responsive web design" in May 2010 and wrote the 2011 book that made it standard practice. Few articles have changed how the web...
Where filmmakers uploaded in HD
Vimeo was the arty alternative to YouTube in 2010: cleaner pages, HD playback, no ads in the player, and a community of designers, animators and indie filmmakers. Its first Vimeo Awards took place in...
Type a band, get a radio station
Pandora's Music Genome Project turned any song or artist into a personalised radio station with thumbs-up and thumbs-down buttons. Free listening was capped at 40 hours a month in 2010, the service...
Scrobble everything you play
Last.fm recorded ("scrobbled") every track you played in iTunes, Winamp or your iPod and turned it into charts, recommendations and neighbours with similar taste. In 2010 it was owned by CBS and was...
The MP3 blog aggregator
Hype Machine tracked hundreds of MP3 blogs and let you stream whatever they had just posted, with a Popular chart that could break a band. In 2010 it was the front page of the music-blog era,...
Skype's founders try music streaming in America
Rdio, from Skype founders Janus Friis and Niklas Zennström, launched in the US and Canada in August 2010 as a subscription streaming service with a social feed of what friends were playing. It beat...
Your personalised homepage of gadgets
iGoogle let you build a homepage of widgets: Gmail, weather, news, a to-do list and thousands of gadgets, with themes that changed with the time of day. In 2010 it was one of the most popular start...
The year everyone's photographer friend shot video too
DSLRs became affordable and shot HD video in 2010. The Nikon D3100 (August) was the first Nikon DSLR with full 1080p video and cost $699 with a lens; the Canon EOS 60D (August) added a swivelling...
Reader mode and extensions, in brushed aluminium
Safari 5, released on 7 June 2010 for Mac and Windows, added Reader (a clean article view), extensions, Bing as a search option and a faster Nitro JavaScript engine. On the Mac it was the default, on...
Billboard's year-end Hot 100 top five
Billboard's year-end Hot 100 for 2010 was led by Kesha's Tik Tok, followed by Lady Antebellum's Need You Now, Train's Hey, Soul Sister, Katy Perry's California Gurls and Usher's OMG. Eminem and...
The suicide mission
BioWare's Mass Effect 2, released on 26 January 2010, opened the year with one of its most acclaimed games: a squad-recruiting space opera whose final mission could kill your favourite characters...
Ethan Marcotte's A List Apart article combined fluid grids, flexible images and media queries into a single approach and gave it a name that stuck.
Verified Supported Editorial Labels show how well each record is documented; open any result for its sources.
Ten billion songs sold, and the Beatles arrive
The iTunes Store was the centre of legal digital music in 2010: it passed ten billion songs sold in February, iTunes 10 arrived in September with the ill-fated Ping social network, and in November...
Apple released Safari 5 with a Reader mode for articles, an extensions system and a faster JavaScript engine.
