"FAIL", stamped over a photo of a mishap, was 2010's favourite one-word verdict, with "epic fail" for the worst cases and "WIN" for their opposite. FAIL Blog published a stream of them, and Twitter's outage illustration, the Fail Whale, gave the word its mascot.
- Type
- meme
- Origin
- Video game and forum slang, 2000s; FAIL Blog 2008
- Peak
- 2008-2011
- Example
- A photo of a car in a swimming pool captioned FAIL.
Related
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The Fail Whale
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Yiying Lu's illustration of a whale lifted by birds appeared whenever Twitter was over capacity, which in 2010 was often: during the World Cup, the Lost finale and the iPhone 4 launch. The Fail Whale...
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140 characters and the Fail Whale
Twitter turned four in 2010 and became the internet's newswire. Users sent about 50 million tweets a day in February and roughly 90 million a day by September, the Library of Congress agreed to...
