Ten blue links, and results that appeared as you typed
Google in 2010 was a white page with a colourful logo, one box and ten blue links. The year began with Google refusing to keep censoring results in...
searchgooglegoogle instant

Section 4
Ten blue links, green URLs, and results as you type. Reconstructed from the exhibit's records, never faked from history.
28 reconstructed results for forums in the 2010 exhibit.
Timeline results for forums
theinternetfrom2010.com/2010/entry/something-awful
Something Awful's forums, where an account cost $9.95, were one of the most influential communities on the 2010 internet. Goons popularised Let's Play videos, ran early...
WebsiteSupportedReconstructed result
theinternetfrom2010.com/2010/entry/forums-2010
Before Reddit and Discord ate them, forums were where the internet talked in 2010: vBulletin and phpBB boards for every hobby, game and band, with avatars, signature...
CultureEditorialReconstructed result
theinternetfrom2010.com/2010/entry/baidu
Baidu was already the dominant search engine in China when Google stopped censoring google.cn in March 2010 and redirected users to Hong Kong. Baidu's share of Chinese...
WebsiteSupportedReconstructed result
theinternetfrom2010.com/2010/entry/demotivational-posters
Demotivational posters parodied corporate motivational posters: a photo in a black frame, a one-word title and a deflating caption. Despair.com started the joke in 1998,...
CultureSupportedReconstructed result
theinternetfrom2010.com/2010/entry/deal-with-it
The "Deal With It" GIF, a pair of pixel sunglasses sliding onto a face, originated on the Something Awful forums in 2010 and became the standard way to end an argument...
CultureSupportedReconstructed result
theinternetfrom2010.com/2010/entry/trolling
Trolling, provoking people online for amusement, was the internet's defining pastime in 2010, from YouTube comment wars to 4chan raids to Trollface. "Don't feed the...
CultureSupportedReconstructed result
theinternetfrom2010.com/2010/entry/minecraft
In 2010 Minecraft was an alpha you bought for about 10 euros from Markus "Notch" Persson's website and played in a Java window. Survival mode had arrived in 2009, Alpha...
GameSupportedReconstructed result
theinternetfrom2010.com/2010/entry/slang-tldr
tl;dr: Too long; didn't read. A complaint about a long post, or a one-line summary placed at the end of one. Example: "tl;dr Digg v4 sucks, we're all on Reddit now"
SlangSupportedReconstructed result
theinternetfrom2010.com/2010/entry/inception
Christopher Nolan's Inception, released in July 2010, was the year's most discussed film online: forums argued about the spinning top, the trailer's booming brass note...
MediaSupportedReconstructed result
theinternetfrom2010.com/2010/entry/lost-finale
Lost ended on 23 May 2010 with a two-and-a-half-hour finale watched by about 13.5 million Americans and dissected on forums, Twitter and recap blogs for weeks. The...
MediaSupportedReconstructed result
theinternetfrom2010.com/2010/entry/vkontakte
VKontakte (VK) was the dominant social network across Russia and the former Soviet states in 2010. Its interface closely resembled early Facebook, but it let users...
WebsiteSupportedReconstructed result
theinternetfrom2010.com/2010/entry/photobucket
Photobucket hosted the images that people hot-linked into MySpace profiles, forum signatures and eBay listings. In 2010 it was one of the most-visited image hosts in the...
WebsiteSupportedReconstructed result
theinternetfrom2010.com/2010/entry/rapidshare
RapidShare was the file locker of the late 2000s: paste a link, wait through a countdown, download one file at a time unless you paid for premium. In 2010 it was still...
WebsiteSupportedReconstructed result
theinternetfrom2010.com/2010/entry/gif-culture
Animated GIFs, a 1990s relic, came roaring back in 2010 thanks to Tumblr's reblog culture: reaction GIFs from TV shows, GIF sets of scenes, and glitter graphics...
CultureEditorialReconstructed result
theinternetfrom2010.com/2010/entry/lets-play
Let's Plays, playing a game while narrating it, began as screenshot threads on Something Awful and became a YouTube video genre by 2010, with Minecraft and horror games...
CultureSupportedReconstructed result
theinternetfrom2010.com/2010/entry/slang-u-mad
u mad?: A taunt implying the other person is angry, often paired with Trollface. Example: "u mad bro?"
SlangSupportedReconstructed result
theinternetfrom2010.com/2010/entry/slang-cool-story-bro
cool story bro: Sarcastic dismissal of a boring or pointless post. Example: "cool story bro"
SlangSupportedReconstructed result
theinternetfrom2010.com/2010/entry/slang-pics-or-it-didnt-happen
pics or it didn't happen: A demand for proof of a claim made online. Example: "you met Bieber? pics or it didn't happen"
SlangEditorialReconstructed result
theinternetfrom2010.com/2010/entry/slang-bump
bump: Posting in a forum thread to push it back to the top of the list. Example: "bump, still looking for a Halo: Reach group"
SlangSupportedReconstructed result
theinternetfrom2010.com/2010/entry/slang-necro
necro: Reviving a long-dead forum thread, usually frowned upon. Example: "nice necro, this thread is from 2007"
SlangEditorialReconstructed result
theinternetfrom2010.com/2010/entry/slang-sig
sig: The signature image or text under every forum post, often an animated banner. Example: "nice sig, is that from your guild?"
SlangSupportedReconstructed result
theinternetfrom2010.com/2010/entry/slang-banhammer
banhammer: A moderator's power to ban users, imagined as a hammer. Example: "the mods brought out the banhammer"
SlangEditorialReconstructed result
theinternetfrom2010.com/2010/entry/slang-pm
PM me: Send me a private message on the forum. Example: "PM me for the torrent link"
SlangSupportedReconstructed result
theinternetfrom2010.com/2010/entry/slang-smh
smh: Shaking my head; disappointment in three letters, rising on Twitter in 2010. Example: "AT&T killed unlimited data. smh"
SlangSupportedReconstructed result
theinternetfrom2010.com/2010/entry/slang-tbh
tbh: To be honest. Example: "tbh I still use MSN"
SlangSupportedReconstructed result
theinternetfrom2010.com/2010/entry/slang-the-game
The Game: A mind game everyone is playing; thinking about it means you just lost. Posting "I lost the game" made everyone else lose. Example: "I just lost the game"
SlangEditorialReconstructed result
Ten blue links, and results that appeared as you typed
Google in 2010 was a white page with a colourful logo, one box and ten blue links. The year began with Google refusing to keep censoring results in...
searchgooglegoogle instant
The former Ask Jeeves gives up on search
Ask.com, once Ask Jeeves with its butler mascot, still had a few percent of US searches in 2010, largely through toolbars bundled with downloads. In...
searchask.comask jeeves
China's search engine, after Google walked away
Baidu was already the dominant search engine in China when Google stopped censoring google.cn in March 2010 and redirected users to Hong Kong....
searchbaiduchina
Microsoft's one-year-old "decision engine"
Bing had launched in June 2009 with a photographic homepage and a marketing budget that called it a "decision engine" rather than a search engine. In...
searchbingmicrosoft
A computational knowledge engine
Launched in May 2009, Wolfram|Alpha answered questions by computing rather than searching: type a maths problem, a date, or two cities and it...
searchwolfram alphamaths
The portal: mail, news, Answers and Flickr
Yahoo! was still one of the most-visited sites on Earth in 2010, thanks to Yahoo Mail, the news-heavy portal homepage, Yahoo Answers, Flickr and...
portalyahooemail
Historical search result pages cannot be reproduced faithfully: they depended on the day, the location, the logged-in account and an index that no longer exists. Instead of pretending, this page searches the exhibit's own records and presents them in the visual language of a 2010 results page. Each result links to an entry with its sources and confidence label.