Armor Games
Sponsor of the best Flash games
Armor Games sponsored and hosted many of the highest-quality Flash games of the era, including tower-defence hits and puzzle games, with a brown-and-orange site and a loyal community of players and...
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Sponsor of the best Flash games
Armor Games sponsored and hosted many of the highest-quality Flash games of the era, including tower-defence hits and puzzle games, with a brown-and-orange site and a loyal community of players and...
Flash games with achievements, bought by GameStop
Kongregate hosted thousands of free browser games with badges, chat rooms beside every game and a levelling system for players. GameStop bought it in July 2010, betting that browser games were the...
Nickelodeon's Flash arcade
Addicting Games, owned by Nickelodeon's parent Viacom, was one of the most-visited casual game sites in 2010, with categories like Shooting, Puzzle and Sports and a front page of ad-supported Flash...
Free games, and the school-computer favourite
Miniclip was where school computer labs went to play 8 Ball Pool, Club Penguin's ancestors and hundreds of other Flash games. In 2010 it claimed tens of millions of monthly players and was expanding...
The web ran on plugins, and every one of them wanted an update
In 2010 the browser was a host for plugins: Flash for video and games, Java for RuneScape and bank sites, Silverlight for Netflix, QuickTime and RealPlayer for media, Adobe Reader for PDFs. Each...
The default browser of Windows 7 and roughly a third of the web
Internet Explorer 8, bundled with Windows 7, was the single most-used browser version of 2010. It had tabs, a separate search box beside the address bar, Accelerators, InPrivate browsing and a...
The social browser backed by Marc Andreessen
RockMelt, released as a beta in November 2010, was a Chromium-based browser with Facebook friends down the left edge and feeds down the right, built on the idea that the browser should be social. It...
Big in Latin America and Portugal
hi5 was one of the world's largest social networks in the mid-2000s, especially in Latin America, Portugal, Romania and Thailand. In 2010 it was pivoting toward social games and virtual gifts as...
Everything, by everyone: the Flash portal
Newgrounds was the original home of Flash games and animations, where amateur creators uploaded movies and games for the community to rate. In 2010 its Flash Portal still launched careers, and its...
An original one-button runner in the style of 2010 Flash games
Pixel Dash is this exhibit's own, original browser game, written for the time machine to show what playing a Flash game felt like in 2010: a fake preloader, a sponsor splash, a one-button runner and...
The alternative browser with a thousand extensions
Firefox 3.6, released on 21 January 2010, was the browser of choice for people who cared, with about 30 percent of worldwide usage. It added Personas skins, plugin-crash protection and faster...
The fast newcomer with tabs on top and one box for everything
Chrome went from about 5 percent of worldwide browser usage at the start of 2010 to roughly 15 percent by December. Version 4 added extensions in January, version 5 in May was the first stable...
The plugin that ran YouTube, FarmVille and every banner ad
Flash Player 10.1, released in June 2010, ran the YouTube player, Hulu, Pandora, FarmVille, every browser game and most animated adverts; Adobe said it was installed on about 99 percent of...
Always, I wanna be with you: the Flash game of 2010
Adult Swim's Robot Unicorn Attack, released in February 2010, was the Flash game of the year: a rainbow-trailing robot unicorn dashing through a pastel dreamscape to Erasure's Always. It was played...
The trick-question Flash game every classroom knew
Splapp-me-do's The Impossible Quiz, from 2007, was still one of the most-played Flash games on school computers in 2010: 110 trick questions, three lives, and skips. It was the kind of small, cruel,...
The browser that made feature-phone internet bearable
Opera Mini compressed pages on Opera's servers before sending them to the phone, which made it the most-used mobile browser in the world in 2010, especially on feature phones in India, Indonesia,...
Yahoo, Google, Ask, AVG, MyWebSearch... stacked five deep
Toolbars were the plague of the 2010 browser: bundled with Java updates, antivirus software and free downloads, they stacked below the address bar until the page was a slit. The Ask Toolbar, Google...
The browser MMO played in the school library
RuneScape ran in a browser with Java, needed no download, and had millions of players in 2010. Its low-polygon world, skill grinding, Wilderness PvP and player-run economy made it the MMO for anyone...
Nine years old, still used by millions, hated by developers
IE6, released in 2001, still had a meaningful share of browser use in 2010 (around a tenth worldwide, concentrated in China and corporate offices). Google dropped support for it in Docs and Gmail in...
Reader mode and extensions, in brushed aluminium
Safari 5, released on 7 June 2010 for Mac and Windows, added Reader (a clean article view), extensions, Bing as a search option and a faster Nitro JavaScript engine. On the Mac it was the default, on...
Small share, big ideas: Turbo, Speed Dial and tab stacking
Opera had only around 2 percent of desktop browser usage in 2010 but kept inventing features others copied: Speed Dial, mouse gestures, Opera Turbo compression, and, in Opera 11 in December, tab...
The horror game that made YouTube scream
Frictional Games' Amnesia, released in September 2010, gave players no weapons, only a lantern and a sanity meter. Its terror made it the perfect subject for webcam reaction videos, and it fuelled...
One-minute matches and a weekly friends leaderboard
PopCap's Bejeweled Blitz turned the match-three classic into 60-second rounds with a leaderboard of your Facebook friends that reset every week. In 2010 it was one of the most-played games on...
Monkeys, darts and the tower-defence craze
Ninja Kiwi's Bloons TD 4, released in late 2009, was one of the most-played Flash games of 2010 on Kongregate, Newgrounds and Ninja Kiwi's own site. Tower defence was the dominant Flash genre of the...
Hardware acceleration and HTML5, in a minimal new frame
Released on 15 September 2010, the IE9 beta was Microsoft's answer to Chrome: a stripped-back interface with tabs beside the address bar, GPU-accelerated rendering, and real HTML5 and CSS3 support....
China's biggest social network, built on QQ
Tencent's Qzone, attached to the QQ messenger, was by most measures the largest social network in China in 2010, with hundreds of millions of active users decorating their spaces and playing social...
Disney's virtual world for kids
Club Penguin was the safe, moderated virtual world where children waddled around as penguins, played mini-games and decorated igloos. Disney had bought it in 2007, and in 2010 it was one of the...
Tower defence with peashooters, on every platform in 2010
PopCap's Plants vs. Zombies, released for PC in 2009, arrived on the iPhone in February 2010 (selling 300,000 copies in nine days), then the iPad, Xbox 360 and DS. Its lawn, its zombies and its...
Hexes, one unit per tile, and one more turn
Civilization V, released in September 2010, moved the strategy series to hexagonal tiles and one-unit-per-tile combat, and became a Steam fixture for the next decade. It was one of the year's big PC...
What most of the world actually carried
Smartphones were still a minority in 2010: roughly one in five phones sold worldwide that year was a smartphone, according to Gartner. Most people carried feature phones, from Nokia candybars and...
The Ribbon everywhere, and Office Web Apps in the browser
Office 2010, released to consumers on 15 June 2010, put the Ribbon interface in every application, added the Backstage file view, and launched free Office Web Apps that ran Word, Excel and PowerPoint...
Draw a line, watch the sledder ride it
Line Rider, the 2006 Flash toy where you draw slopes for a tiny sledder, was still a school-computer staple in 2010, and elaborate Line Rider tracks synchronised to music were a YouTube genre of...
Word processing in the browser, shared with a link
Google Docs let students write group projects in the same document at the same time, which felt like magic in 2010. In January it began storing any file type, and in April it gained a rewritten...
Google's unbranded laptop that was only a browser
On 7 December 2010 Google unveiled Chrome OS and shipped the matte-black, logo-free Cr-48 to testers in a pilot programme. The laptop ran nothing but the Chrome browser, booted in seconds, and...
One button, endless rooftops
Canabalt, made by Adam Saltsman in 2009 for a Flash game jam, invented the one-button endless runner: a man in a suit sprinting across rooftops as a city collapses. In 2010 it was on every...
Ragdoll physics and a level editor, born in 2010
Jim Bonacci's Happy Wheels, released in June 2010, was a gory ragdoll physics game with a level editor that let players share courses. It spread through Flash portals in 2010 and became a YouTube...
Rockstar's western, the game of the year for many
Red Dead Redemption, released on 18 May 2010, put Rockstar's open-world design in the dying American West. It won many game-of-the-year awards, its Undead Nightmare expansion in October became a cult...
Text-based crime, energy bars and a lawsuit
Mafia Wars was Zynga's text-heavy crime game where you did jobs, recruited friends into your mafia and waited for energy to refill. It had millions of daily players on Facebook and MySpace in 2010...
Playfish's cute pets, bought by EA
Pet Society, from Playfish, let you dress up a pet, decorate its house and visit friends' pets, and was one of the largest Facebook games of 2010. Electronic Arts had bought Playfish for about $300...
Rockstar's western became one of the year's most acclaimed games and a frequent game-of-the-year pick.
Backed by Marc Andreessen, RockMelt put Facebook friends and feeds in the browser frame itself; it was bought and shut by Yahoo in 2013.
Verified Supported Editorial Labels show how well each record is documented; open any result for its sources.
The social network at 500 million users
In 2010 Facebook was six years old, had just overtaken Google as the most-visited site in the United States on some weekly measures, and passed 500 million users in July. Its blue-and-white pages...
Adult Swim released the rainbow-trailing Flash runner set to Erasure's Always, which became the browser game of the year.
Office 2010 arrived with the Ribbon in every app and free Office Web Apps in the browser, Microsoft's answer to Google Docs.
Google opened an app store for its browser, unveiled Chrome OS, and began shipping the unbranded Cr-48 notebook to testers.