BBM let BlackBerry owners message each other free over the data plan, with delivered and read receipts, group chats and PIN-swapping as a social ritual. In 2010 it was a major reason teenagers in the UK, Indonesia and elsewhere chose BlackBerry over the iPhone, years before WhatsApp caught up.
- Vendor
- Research In Motion
- Version
- 5
- Released
- August 2005
- Type
- service
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